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Adege
Economy International Analysis

Wine industry’s hoped-for inheritance boom may fall short, new report finds

Paula RookJuly 31, 2026July 31, 2026
New and fast integrated marketing
Frameworks

From Complexity to Clarity: A Modern Marketing Approach

Paula RookJuly 18, 2026July 18, 2026
Alsace
Carbon Foot Print Sustainability

CIVA elects new president, reignites debate on canned Alsace wine

Paula RookJuly 16, 2026July 16, 2026
E-learning on wine education

E-learning on wine education

Paula RookDecember 16, 2021January 21, 2022

By Paula Rook For the past three years, online training has been used to engage customers with a certain product. It is not new in

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In One Click Import wines from the biggest wine-producing region of Chile

In One Click Import wines from the biggest wine-producing region of Chile

Paula RookNovember 16, 2021November 24, 2021

By Paula Rook ProChile from the Ministry of Foreign Affairs develops a new import requests service: One Click Import. When you complete the form, it

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The vegan movement: which wine to drink?

The vegan movement: which wine to drink?

Paula RookOctober 18, 2021January 21, 2022

Since the time when the discussion about climate change received much more attention. We hear more and more that substitutes for meat and animal-derived food,

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Sustainable use of water  in a climate change world

Sustainable use of water in a climate change world

Paula RookAugust 5, 2021August 5, 2021

By Paula Rook I recently published an introduction in the form of an e-book under the name: a sustainable wine world. The idea is to

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What is the EU Organic Action Plan 2021-2027?

What is the EU Organic Action Plan 2021-2027?

Paula RookMarch 28, 2021July 9, 2021

By Paula Rook The Organic Action Plan has three key challenges. The first of them is about how to create demand for organic fruit and

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International perspective for the Wine sector 2021

International perspective for the Wine sector 2021

Paula RookOctober 20, 2020April 13, 2021

I am in Europe expecting a second wave of the virus. After months of affected by social distancing, the virus is spreading faster and mutating.

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Understanding organic wine & food promotion

Understanding organic wine & food promotion

Paula RookJuly 14, 2020August 6, 2020

In my travels around the world visiting wine companies all of them have been shown a special doubt about organic certification due to lack of

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An approach to the wine trade in times of pandemic

An approach to the wine trade in times of pandemic

Paula RookMay 19, 2020August 6, 2020

Transition New Zealand wine country is the first country declared free from Covid-19 and in Australia are showing signs of hope opening Bondy Beach for

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Wine Market in Europe: update during corona crisis starting March 2020

Wine Market in Europe: update during corona crisis starting March 2020

Paula RookMarch 13, 2020August 6, 2020

At the moment I am in the middle of the corona crisis. As a result of the outbreak in China, Europe is following the protocols

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Wine region Island Krk:  wine production, geography, culture and sustainability approach

Wine region Island Krk: wine production, geography, culture and sustainability approach

Paula RookFebruary 24, 2020February 24, 2020

By Paula Andrea Rook This is my third time visiting Croatie which I found a wonderful stay. This time I pay attention to how they

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